We all know one of the keys to growing membership is to consistently ask non-members to join. We who serve as leaders know its true value to our industry. However, even as leaders, my suspicion is that we aren’t doing it often enough (although we’re definitely getting better!). This initiative is all about creating the habit of asking. So make a list of agents and brokers you know who are not members. Then make it a point to contact them to share what you learned in Washington D.C. last week at the 2020 NAHU Capitol Conference including legislative initiatives impacting our industry and what legislative initiatives you spoke about when meeting with members of congress. The time is right. The opportunity is now. Just Ask One!